Free Audit
See where your positioning is costing you clients.
5-minute diagnostic → personalized score + roadmap in 48 hours
We review your LinkedIn presence, positioning, and pipeline readiness using the CFO Authority Index™ — then send you a clear report showing where you are strong, where you are losing trust, and what to fix first.
Take the Free AuditTakes 5 min · No sales call required · No client names or confidential financials needed
Your Deliverable
What you'll receive within 48 hours
Your overall CFO Authority Index score
A 0-100 score showing how strong your current market positioning is.
8-dimension breakdown
A score for each critical area affecting visibility, trust, and conversion.
Gap analysis
A clear view of where your positioning is costing you credibility, opportunities, or pipeline momentum.
Prioritized next steps
3-5 actions you can take immediately, plus guidance on whether Brand Build or the Growth System is the right next step.
How It Works
Three steps. Five minutes. Zero obligation.
Complete the intake
Answer 10-12 questions about your practice, buyers, and current positioning.
Time: ~5 minutes
We score your positioning
We review your LinkedIn presence, content, and market positioning across our 8-dimension framework.
48-hour review
Get your report
Within 48 hours, you receive your score, dimension breakdown, gap analysis, and recommended next actions.
Strengths, gaps, and next steps
What We Score
8 dimensions that determine your market position.
Each dimension is scored independently. Your overall CFO Authority Index is the weighted average across all eight.
Niche Clarity
How clearly you define your ideal client and market segment
LinkedIn Presence
Headline, summary, experience section, and visual branding
Content Authority
How strong, consistent, and strategically relevant your content is
Discoverability
How easily buyers can find you through LinkedIn and search
Social Proof
Recommendations, endorsements, and credibility signals
Value Proposition
How clearly you articulate the outcomes you deliver
Engagement Quality
The relevance and caliber of your network interactions
Pipeline Readiness
Whether your profile and outreach convert visibility into conversations
Why This Matters
Most fractional CFOs don't have a positioning problem because they lack expertise.
They have a positioning problem because the market cannot clearly see that expertise. This audit helps you answer:
Does my profile make me look like a specialist or a resume?
Is my niche clear enough to be memorable?
Does my positioning create trust with the right buyers?
Am I set up to turn visibility into discovery calls?
Common Questions
About the free audit.
Is this really free?
Yes. The audit is free and comes with no obligation.
Will I get a sales pitch?
No. You receive the report by email. A fit call only happens if you want one.
How long does the intake take?
About 5 minutes. It covers your practice, buyers, and current positioning.
What if my score is low?
That is often the most valuable result. A lower score usually means there is meaningful upside in your positioning, and the report shows you where to focus first.
Five minutes. Zero obligation.
Clear next steps.
The CFO Authority Index audit is the fastest way to understand your positioning gaps and decide what to do next.
Take the Free AuditTakes 5 min · No sales call required · No client names or confidential financials needed